I have always been frustrated about the fact that I was spending thousands of dollars in marketing and getting poor leads. The "gurus" always make it sound so simple.
Many of the strategies they teach do work and can work over a period of time if you stick to it and spend a lot of money. Fact is that if we keep doing what the masses out there are doing, we are going to get the same results as they are.
Here is a powerful strategy that you can implement today to get your motivated seller marketing machine turbo-charged.
When home owners have to divorce, file bankruptcy, fight a pending foreclosure, settle probate, file for disability and or beat criminal charges who do they turn to for professional help ?
If you answered attorneys, you are right.
These guys are always in the middle of the action and if you want highly profitable deals you need to target them.
Within the first week of running my direct response ad in our local Attorney Bar Association newsletter I had an estate attorney call me with a "House Problem".
To make a long story short he was dealing with an estate that had been dragging on for four months and he could not sell the house because it was trashed - He wanted out and wanted me to buy it. He was willing to let the house go for 50% of its true value.
Fair Market Value: $175,000
Sale price: $95,000
Rehab and holding cost: $40,000
That meant a $30,000 net profit.
Well that's my tip for today. Incorporate attorneys in your marketing strategy. They deal with our target market (motivated sellers) every single day.
by Gerhard Cronje